employee of SRBC is
expected to act in
Company values and
and also to comply
with SRBC policies,
laws and regulations.
The purpose is to
indicate how we want
to be perceived by our
SRBC Code of Conduct has been approved by its
Board of Directors on November 08, 2018 for implementation.
SRBC, since its inception, is working within
the legal frame work as provided in all applicable laws in
line with best corporate practices and rules together with
International standards. Maximum satisfaction of its clients,
stakeholder and employee is the prime objective keeping in
view its national duties as National Broadcaster.
Fair competitive environment and competition is
upheld in all business operations. SRBC insists upon integrity
and fairness in all aspects of business. All forms of
unethical business practices in the Company, industry or
sector are prohibited. Employees are also expected to avoid
all situations in which their personal for financial interests
may conflict with company interests. All business
transactions will be accurately and completely recorded in
accordance with SRBC accounting principles, rules,
regulations and applicable local and international laws.
Openness with accountability, integrity and
reliability foster two-way-communication between employees and
employer. Employees are encouraged to discuss beneficial
matters of mutual interest with their seniors for betterment
of the Company. Equal opportunities are assured for employees
in their carrier path, development without any stress,
pressure, discrimination and harassment. Seniors are expected
to possess maximum flexibility with due regard to individual
qualities, abilities, personal ambitions, national culture and
character, organizational interests with National objectives
and interest as provided by GOP from time to time.
Company is determined to provide healthy, safe
and secure working environment to its all employees by
recognizing their rights in accordance with applicable laws.
The company recognizes interests of its stakeholders by
applying safeguards provided in standard accounting policies,
procedures and laws.
programme shall be aired which
passes derogatory remarks about any religion or
sect or community or uses words contemptuous of religious
sects and ethnic groups or which promotes communal and
sectarian attitudes or disharmony:
contains anything pornographic, obscene or
indecent or is likely to deprave, corrupt or injure the public
contains an abusive comment that, when taken in
context, tends to or is likely to expose an individual or a
group of class of individuals to hatred or contempt on the
basis of race or caste, national, ethnic or linguistic origin,
colour or religion or sect, sex, sexual orientation, age or
mental or physical disability;
contains anything defamatory or knowingly
is likely to encourage and incite violence or
contains anything against maintenance of law and order or
which promotes anti-national or anti-state attitude.
contains anything amounting to contempt of
aspersions against the Judiciary and integrity of the Armed
Forces of Pakistan;
or slanders any individual in person or certain groups,
segments of social, public and moral life of the country.
against basic cultural values, morality and good manners.
into contempt Pakistan or its people or tends to undermine its
integrity or solidarity as an independent and sovereign
aids or abets any offence which is cognizable under the
Paksitan Penal Code.
men or women through the depiction in any manner of the
figure, in such a way as to have the effect of being indecent
anything which tends to glorify crime or criminals; or
material which may be detrimental to Pakistna relations with
friendly countries; or
material which is against the ideology of Pakistan or Islamic
care should be taken to ensure that programmes meant for
children do not contain objectionable language or are
disrespectful to their parents or elders.
must not be directed against the sanctity of home, family and
Advertisements aired or distributed by a TV/ FM
broadcast shall be designed in such a manner that it conforms
to the laws of the country and is not offensive to morality,
decency and religious feelings or religious sects of the
people of Pakistan, as per code of conduct/censor policy.
(2) No advertisement shall be
Promotes or supports sedition, anarchy or
violence in the country.
Is against any provisions of the Constitution
of Pakistan or any other law for the time being in force.
Tends to incite people to crime, cause disorder
or violence or breach of law or glorifies violence or
obscenity in any way.
Glorifies adultery, lustful passions or
alcoholic drinks or the non-Islamic values.
Distorts historical facts, traditions of
Pakistan or the person or personality of a national leader or
a state dignitary.
Fans racial, sectarian, parochial, regional or
Promotes social inequality, militates against
concepts of human dignity and dignity of labour.
Is directed against sanctity of home, family
Is wholly or mainly of a religious or political
Contains references that are likely to lead the
public to infer that the product advertised or any of its
ingredients has some special property or quality which is
incapable of being established.
Contains indecent, vulgar, or offensive themes
material which is repugnant to the ideology of Pakistan or the
(3) The goods or services advertised shall
not suffer from any defects which are harmful to human
health. Misleading claims about the goods shall not be made.
(4) No advertisement which is likely to be
heard by children in large numbers should urge children
directly to purchase goods of a particular brand or ask their
parents to do so.
(5) All advertisements must be clearly
distinguishable as such and be separate from the programmes
and should not in any manner take the form of news or